Tag Archives: St. Louis

Major League Baseball, the Cardinals and the Browns, and the Challenge of “Small Markets”


Not until the 1960s did baseball executives begin to use terms like “small market” to describe the unique challenges of operating a successful major league franchise in an environment that did not generate the type of revenues available to teams … Continue reading

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Wednesday’s Book Review: “America’s First Olympics: The St. Louis Games of 1904”


America’s First Olympics: The St. Louis Games of 1904. By George R. Matthews. Columbia: University of Missouri Press, 2005. With the Olympics currently underway in London, it seems appropriate to call attention in my Wednesday book review to a good … Continue reading

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